TY - CHAP
T1 - Touring “our” past
T2 - World Heritage tourism and post-colonialism in Morocco
AU - Adie, Bailey Ashton
PY - 2020/9/29
Y1 - 2020/9/29
N2 - Tourism is a major industry in Morocco and the second largest contributor to the country’s economy, accounting for 11% of the GDP and employing 5% of the current workforce. In 2016, domestic hotel nights were numbered at 2.9 million. In comparison, approximately 5.86 million foreign tourists visited Morocco in 2017. Of these, 1.8 million were French nationals, more than double the next largest source country, Spain, who totalled 779,000 tourists. According to a 2015 study by the Observatoire du Tourisme de Maroc, 42% of international, non-Moroccan tourists visit monuments and museums during their trip. Therefore, it is unsurprising that World Heritage Sites are of great importance to heritage planning in Morocco. However, given the number of foreign tourists, notably those from France, it becomes necessary to understand the selection of World Heritage sites, particularly given their use as international representations of national identity. Using the case study of the Archaeological Site of Volubilis, this chapter will analyse the complexities of using the World Heritage list as a tool to promote a heritage that has been, in part, dictated by colonial ideas of cultural importance.
AB - Tourism is a major industry in Morocco and the second largest contributor to the country’s economy, accounting for 11% of the GDP and employing 5% of the current workforce. In 2016, domestic hotel nights were numbered at 2.9 million. In comparison, approximately 5.86 million foreign tourists visited Morocco in 2017. Of these, 1.8 million were French nationals, more than double the next largest source country, Spain, who totalled 779,000 tourists. According to a 2015 study by the Observatoire du Tourisme de Maroc, 42% of international, non-Moroccan tourists visit monuments and museums during their trip. Therefore, it is unsurprising that World Heritage Sites are of great importance to heritage planning in Morocco. However, given the number of foreign tourists, notably those from France, it becomes necessary to understand the selection of World Heritage sites, particularly given their use as international representations of national identity. Using the case study of the Archaeological Site of Volubilis, this chapter will analyse the complexities of using the World Heritage list as a tool to promote a heritage that has been, in part, dictated by colonial ideas of cultural importance.
UR - https://www.routledge.com/Cultural-and-Heritage-Tourism-in-the-Middle-East-and-North-Africa-Complexities/Hall-Seyfi/p/book/9780367232719
M3 - Chapter
T3 - Contemporary Geographies of Leisure, Tourism and Mobility
BT - Cultural and Heritage Tourism in the Middle East and North Africa
A2 - Seyfi, Siamak
A2 - Hall, C. Michael
PB - Routledge
ER -