"To legislate or not to legislate": A comparative exploratory study of privacy/personalisation factors affecting French, UK and US web sites

A. Ranchhod; C. Gurau; C. Gauzente

doi:10.1108/07363760310506184

"To legislate or not to legislate": A comparative exploratory study of privacy/personalisation factors affecting French, UK and US web sites

A. Ranchhod, C. Gurau, C. Gauzente

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	652-664
Number of pages	13
Journal	Journal of Consumer Marketing
Volume	20
Issue number	7
DOIs	https://doi.org/10.1108/07363760310506184
Publication status	Published - 1 Jul 2003
Externally published	Yes

Access to Document

10.1108/07363760310506184

Cite this

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