Tiring of Life: Value Destruction in Multichannel Service Systems

Jillian Farquhar, Julie Robson

Research output: Chapter in Book/Report/Published conference proceedingConference contribution

Original languageEnglish
Title of host publicationAcademy of Marketing Conference 2019
Publication statusPublished - 2019

Cite this

Farquhar, J., & Robson, J. (2019). Tiring of Life: Value Destruction in Multichannel Service Systems. In Academy of Marketing Conference 2019