The changing nature of cyber-marketing strategies

Ashok Ranchhod

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	262-276
Number of pages	15
Journal	Business Process Management Journal
Volume	10
Issue number	3
DOIs	https://doi.org/10.1108/14637150410539678
Publication status	Published - 1 Sept 2004
Externally published	Yes

Access to Document

@article{698262fb3bd042c2b588984a589da41a,

title = "The changing nature of cyber-marketing strategies",

author = "Ashok Ranchhod",

note = "Publisher: Emerald",

year = "2004",

month = sep,

day = "1",

doi = "10.1108/14637150410539678",

language = "English",

volume = "10",

pages = "262--276",

journal = "Business Process Management Journal",

issn = "1463-7154",

publisher = "Emerald Group Publishing Ltd.",

number = "3",

}