Guest editorial: Artificial Intelligence in Financial Services Marketing

Emmanuel Mogaji, Jillian Dawes Farquhar, Patrick van Esch, Clara Durodie, Rodrigo Perez-Vega

    Research output: Contribution to journalEditorialpeer-review

    434 Downloads (Pure)
    Original languageEnglish
    Pages (from-to)1097-1101
    Number of pages5
    JournalInternational Journal of Bank Marketing
    Volume40
    Issue number6
    DOIs
    Publication statusPublished - 1 Sept 2022

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