Guest editorial: Artificial Intelligence in Financial Services Marketing

Emmanuel Mogaji, Jillian Dawes Farquhar, Patrick van Esch, Clara Durodie, Rodrigo Perez-Vega

Research output: Contribution to journal › Editorial › peer-review

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Original language	English
Pages (from-to)	1097-1101
Number of pages	5
Journal	International Journal of Bank Marketing
Volume	40
Issue number	6
DOIs	https://doi.org/10.1108/IJBM-09-2022-617
Publication status	Published - 1 Sept 2022

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title = "Guest editorial: Artificial Intelligence in Financial Services Marketing",

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AU - Mogaji, Emmanuel

AU - Dawes Farquhar, Jillian

AU - van Esch, Patrick

AU - Durodie, Clara

AU - Perez-Vega, Rodrigo

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