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Doctoral research spotlight: film direction, virtual production and AI

  • Hareem Qureshi (Other)

Research output: Creative Practice OutputsDigital or Visual Products

Abstract

Discussion with doctoral researcher Hareem Qureshi on the Community Hour show by Arif Faizi at Awaaz FM Southampton about her research on film direction and virtual production. The discussion explored the transformative impact of virtual production technologies, including real-time rendering and in-camera visual effects, on contemporary filmmaking practices. It also examined the emerging role of artificial intelligence in the screen industries, alongside related ethical considerations. Broader themes included changing modes of film consumption, the value of multi-skilled creative practice, and the importance of representation in global screen industries. This appearance contributed to public engagement with research by sharing practice-based insights into current and future trends in filmmaking.
Original languageEnglish
PublisherAwaaz FM Radio Southampton
Media of outputOnline
Publication statusPublished - 21 Apr 2026
Externally publishedYes

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  1. SDG 4 - Quality Education
    SDG 4 Quality Education
  2. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure

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