An Ethical Approach to Marketing and Valorisation

Harjinder Rahanu , Elli Georgiadou, Kerstin Siakas , Margaret Ross, Andonis Bouboulas

Research output: Chapter in Book/Report/Published conference proceedingConference contribution

Original languageEnglish
Title of host publicationICCMI (International Conference on Contemporary Marketing Issues) 2017,
Place of PublicationThessaloniki, Greece
Publication statusPublished - 23 Jun 2017

Cite this

Rahanu , H., Georgiadou, E., Siakas , K., Ross, M., & Bouboulas , A. (2017). An Ethical Approach to Marketing and Valorisation. In ICCMI (International Conference on Contemporary Marketing Issues) 2017, Thessaloniki, Greece.
Rahanu , Harjinder ; Georgiadou, Elli ; Siakas , Kerstin ; Ross, Margaret ; Bouboulas , Andonis . / An Ethical Approach to Marketing and Valorisation. ICCMI (International Conference on Contemporary Marketing Issues) 2017, . Thessaloniki, Greece, 2017.
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Rahanu , H, Georgiadou, E, Siakas , K, Ross, M & Bouboulas , A 2017, An Ethical Approach to Marketing and Valorisation. in ICCMI (International Conference on Contemporary Marketing Issues) 2017, . Thessaloniki, Greece.

An Ethical Approach to Marketing and Valorisation. / Rahanu , Harjinder ; Georgiadou, Elli ; Siakas , Kerstin; Ross, Margaret; Bouboulas , Andonis .

ICCMI (International Conference on Contemporary Marketing Issues) 2017, . Thessaloniki, Greece, 2017.

Research output: Chapter in Book/Report/Published conference proceedingConference contribution

TY - GEN

T1 - An Ethical Approach to Marketing and Valorisation

AU - Rahanu , Harjinder

AU - Georgiadou, Elli

AU - Siakas , Kerstin

AU - Ross, Margaret

AU - Bouboulas , Andonis

PY - 2017/6/23

Y1 - 2017/6/23

UR - http://www.mkt.teithe.gr/iccmi2017/ICCMI%202017%20CONFERENCE%20PROGRAMME.pdf

M3 - Conference contribution

BT - ICCMI (International Conference on Contemporary Marketing Issues) 2017,

CY - Thessaloniki, Greece

ER -

Rahanu H, Georgiadou E, Siakas K, Ross M, Bouboulas A. An Ethical Approach to Marketing and Valorisation. In ICCMI (International Conference on Contemporary Marketing Issues) 2017, . Thessaloniki, Greece. 2017